Aug
29th
Sat
29th
Lots of people don’t care about fancy new technology and incremental improvements unless it solves a burning problem they already know they have. Do not delude yourself and tell yourself that this does not apply to you. Get out and talk to potential users, see if they will pay money for what you are making, see if it actually matters to them, see if they know the difference between what you are offering and what your competitors offer. Find out why the people you are trying to sell to buy things, figure out what the important metrics are to them. You absolutely *must* have a deep understanding of your market, competitors, and your customers’ perception of where you fit in that landscape. Web startups are almost purely market risk, mitigate that as much as possible with customer understanding. Iterate as necessary.
Tags:
entrepreneurship
